Since its inception, feminism has sparked controversy, and eventually developed an image of militancy and extremism. As a result, women who may otherwise agree with feminism’s goals shy away from adopting the label, leading some to argue that feminism was no longer a relevant school of thought for young women. And yet, issues important to the lives of these young women only grew in importance during the recession: gender disparities in wages continue, while women’s unemployment rate stays stubbornly higher than men’s; controversy over the Affordable Care Act targeted women’s basic health care. Suddenly, something changed. Feminism was no longer about burning bras and unshaved legs; young women began rallying—against victims of rape being called sluts, against the scorn of the political right and the savior complex of the political left, and for a complete systemic re-analysis.